CALIFORNIA T'S
California T's is an iconic local business in Lubbock Texas that specializes in Screen Printing and Embroidery. They offer their clients custom designs to represent their brand and business in a professional and trendy way. California T's also acts as a wholesaler for West Texas grocery store chain United Supermarkets and has a retail shop across from Texas Tech University.
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My job at California T's is Sales and Marketing Coordinator. The past year I have transitioned into working with student organizations, Greek Life groups, and local boutiques and businesses. With a background in retail, selling items comes naturally to me. My marketing duties consist of scheduling Instagram posts, TikToks, Reels, emails, and updating our website. I also plan events such as retail and live printing pop-ups, in-store and online sales, and parties for our clients.